Way back in 2008 a movie came out with very little mass media marketing but with this little subtle viral style of marketing. Cloverfield was meant to be a monster movie designed for America and it became something so much more. It was a universe in and of itself almost immediately. Then a few weeks ago we got this surprising and mysterious little trailer for a movie called 10 Cloverfield Lane and then the Cloverfield hysteria was awakened within me. I was exceedingly excited to see this movie and find out exactly how it was tied to Cloverfield if at all.